Learn to win AI search
A free, self-paced path from “what is AEO?” to a measurable citation strategy — built from our guides, field-tested articles and hands-on tools.
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Citadex Certified AI Search Consultant
Take the exam after finishing the Academy lessons. Pass and you get a certificate, and your profile in the partner directory shows the certified badge.
- 30 questions, 45 minutes
- 80 or more to pass
- Not passed? Retake after 7 days
- Certificate valid for 12 months
Finish all Academy lessons to unlock the exam.
01
Foundations
4 lessonsUnderstand what AEO/GEO is and why AI search rewrites the rules.
- What is AEO (and GEO / LLMO)?Guide8 min
- The definitive AEO & GEO explainerArticle10 min
- SEO vs AEO vs GEO: why rankings aren’t enoughArticle9 min
- Key terms, definedReference5 min
02
How AI Chooses Who to Cite
4 lessonsLearn the signals answer engines actually use to pick sources.
- How AI models choose which brands to citeArticle11 min
- Rank #1 on Google, still lose the AI answerArticle9 min
- The bridge between SEO and AEOArticle10 min
- How answer engines pick sourcesGuide7 min
03
Technical Readiness
4 lessonsMake sure AI crawlers can read you and your markup is machine-clear.
- The technical signals AI search readsArticle10 min
- Exercise: check crawler accessHands-on3 min
- Exercise: generate your llms.txtHands-on4 min
- Exercise: add structured dataHands-on5 min
04
Content That Gets Cited
4 lessonsStructure and write pages answer engines want to quote.
- What to actually optimizeGuide8 min
- Exercise: rewrite answer-firstHands-on4 min
- Exercise: build an “X vs Y” pageHands-on5 min
- Exercise: FAQ schema from Q&AHands-on4 min
05
Competitor Intercept & Outreach
4 lessonsGet named on the third-party sources AI already trusts.
- Exercise: find sources AI citesHands-on4 min
- Exercise: find Reddit threads to answerHands-on3 min
- Exercise: find Quora questionsHands-on3 min
- Exercise: request a real reviewHands-on3 min
06
Measure & Track
4 lessonsKnow, per prompt and engine, whether you’re being cited.
- How to track if AI mentions your brandArticle10 min
- How to measure AEOGuide7 min
- A real 90-day AEO plan (ours)Article9 min
- The state of AI searchData6 min